The role of endowment funds in nonprofits and society.
Policies that provide guidance and protect reputations.
Benefits and pitfalls of endowments for a cause, its donors, and its staff.
How reserves and endowments are complementary.
Prerequisites to building endowment.
The people who build endowment: donors, volunteers, and staff.
Myths that hinder endowment building (and how to de-bunk them).
Setting endowment goals and measuring progress.
Now available on various booksellers’ websites.
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Laura J. MacDonald, CFRE
Principal & Founder of Benefactor Group
Laura MacDonald has earned a national reputation for her dedication to the nonprofit sector. She is a Certified Fund Raising Executive (CFRE) with decades of experience in nonprofit leadership, fundraising, and philanthropy. In 1999, she established Benefactor Group to serve the needs of those who serve the common good.
Laura’s work with clients combines her talent for identifying innovative and practical strategies with data-driven decision-making. She has guided clients to achieve unprecedented successes: the largest contribution ever to an arts organization in central Ohio; consistent increases in annual fund revenue for a women’s fund; an innovative digital giving strategy for a conservation organization; a reinvigorated board for a literary society.
With bulk orders of 5 or more, the author is available for a free 30-minute consultation with your organization’s leadership.
Serving those who serve the common good since 2000.
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